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# Strive Media Kit

![Strive](https://strive.com/brand/assets/strive-wordmark-reg-dark-on-light.svg)

**v2.0, October 2026.** For press and anyone writing about Strive. The approved company description in three lengths, tickers, leadership names, titles and headshots, approved product language, and the logo files with the usage rules in brief.

Making something that carries the Strive identity? Use the Brand Guide instead: <https://strive.com/brand/assets/STRIVE_BRAND_GUIDE.md> (PDF: <https://strive.com/brand/assets/STRIVE_BRAND_GUIDE.pdf>).

Files and the latest version: https://strive.com/brand/

## Contents

- [Company boilerplate](#company-boilerplate)
  - [Long](#long)
  - [Medium](#medium)
  - [Short](#short)
  - [Tickers](#tickers)
  - [Trademark line](#trademark-line)
- [SATA and the daily dividend](#sata-and-the-daily-dividend)
- [Leadership](#leadership)
- [Logo usage for media](#logo-usage-for-media)
  - [Misuse](#misuse)
  - [Downloads](#downloads)
- [Timeline](#timeline)
- [Press contact and assets](#press-contact-and-assets)

The company text in this kit is approved for press use as written. Please quote it as it stands. For anything not covered here, write to the press contact on the last page.

## Company boilerplate

Approved for press use, word for word.

*Approved by Legal, October 7, 2026*

### Long

Strive is a structured finance company and institutional asset manager focused on disciplined capital allocation and long-term value creation. With Bitcoin as our hurdle rate for capital deployment, Strive is focused on increasing Bitcoin per share to outperform Bitcoin over the long run.

Strive Asset Management, LLC, a direct, wholly owned subsidiary of Strive and an SEC-registered investment adviser, manages over $2.8 billion in assets.

### Medium

Strive is a structured finance company and institutional asset manager focused on disciplined capital allocation and long-term value creation. With Bitcoin as our hurdle rate for capital deployment, Strive is focused on increasing Bitcoin per share to outperform Bitcoin over the long run.

### Short

Strive is a structured finance company and institutional asset manager focused on disciplined capital allocation and long-term value creation.

### Tickers

| Ticker | Exchange | Security |
|---|---|---|
| ASST | Nasdaq | Strive, Inc. |
| SATA | Nasdaq | Variable Rate Series A Perpetual Preferred Stock |

### Trademark line

> STRIVE® is a registered trademark of Strive Enterprises, Inc. (U.S. Reg. No. 8,380,541). THE DAILY DIVIDEND COMPANY™ is a trademark of Strive Enterprises, Inc.; U.S. applications pending (Serial Nos. 99823975 and 99823972).

## SATA and the daily dividend

Approved product language. Each line is approved as written; keep the qualifier with it.

| Approved line | Use |
|---|---|
| Strive — The Daily Dividend Company™ | The tagline. It carries ™. |
| SATA, or SATA Stock | The product, by its Nasdaq ticker. |
| Variable Rate Series A Perpetual Preferred Stock | The full product name. |
| Cash dividends paid each business day, if and when declared | The daily dividend. Always with the qualifier below. |
| Subject to terms, risks, and disclosures | The required qualifier, next to any product statement. |
| Dividends declared monthly for the following monthly dividend period | How dividends are declared. |
| Stockholders of record on the immediately preceding business day | Who receives each day's dividend. |

## Leadership

Names and titles as they appear on strive.com/team.

| Name | Title | Headshot |
|---|---|---|
| Matt Cole | Chairman & CEO | [JPG, 720 × 720](https://strive.com/brand/assets/headshots/matt-cole.jpg) |
| Ben Pham | Chief Financial Officer | [JPG, 720 × 720](https://strive.com/brand/assets/headshots/ben-pham.jpg) |
| Logan Beirne | Chief Legal Officer | [JPG, 720 × 720](https://strive.com/brand/assets/headshots/logan-beirne.jpg) |
| Jeff Walton | Chief Risk Officer & CEO of True North | [JPG, 480 × 480](https://strive.com/brand/assets/headshots/jeff-walton.jpg) |
| Arshia Sarkhani | Chief Marketing Officer | [JPG, 720 × 720](https://strive.com/brand/assets/headshots/arshia-sarkhani.jpg) |
| Ben Werkman | Chief Investment Officer | [JPG, 720 × 720](https://strive.com/brand/assets/headshots/ben-werkman.jpg) |
| Avik Roy | Chief Strategy Officer | [JPG, 720 × 720](https://strive.com/brand/assets/headshots/avik-roy.jpg) |

*Headshots as shown on strive.com/team; updated versions will replace these.*

## Logo usage for media

How to show the Strive logo correctly.

The STRIVE wordmark is a registered trademark (U.S. Reg. No. 8,380,541) and carries ® on its first appearance in any piece; the ® is already part of every logo file. The Daily Dividend Company is a trademark with U.S. applications pending; as a tagline it carries ™, never ®. Use the files as supplied: do not recolor, stretch, outline or redraw the wordmark, and do not move or resize its ®.

![The two colorways: Bone letters on Ink, and Ink letters on Bone or white.](https://strive.com/brand/assets/examples/colorways.png)

Minimum size: 24 px tall on screen, 8 mm tall in print. Keep clear space equal to the height of the E on every side.

### Misuse

![Misuse: stretched, recolored, outlined, ® on the tagline, old logos and lockups, low contrast.](https://strive.com/brand/assets/examples/misuse.png)

### Downloads

- [Asset pack v2.2 (zip)](https://strive.com/brand/assets/strive-brand-assets-v2.2.zip) (ZIP, 295 KB)
- [Wordmark with ®, light on dark (SVG)](https://strive.com/brand/assets/strive-wordmark-reg-light-on-dark.svg) (SVG, 2 KB)
- [Wordmark with ®, dark on light (SVG)](https://strive.com/brand/assets/strive-wordmark-reg-dark-on-light.svg) (SVG, 2 KB)
- [Wordmark with ®, light on dark (PNG @2x)](https://strive.com/brand/assets/strive-wordmark-reg-light-on-dark@2x.png) (PNG, 11 KB)
- [Wordmark with ®, dark on light (PNG @2x)](https://strive.com/brand/assets/strive-wordmark-reg-dark-on-light@2x.png) (PNG, 10 KB)
- [Brand Guide (PDF)](https://strive.com/brand/assets/STRIVE_BRAND_GUIDE.pdf) (PDF)

## Timeline

Milestones as published on strive.com/about.

- **2022 · Different From Day One.** Strive was founded in 2022 by Vivek Ramaswamy and Anson Frericks with a bold vision: to depoliticize corporate America and restore the voices of everyday citizens in the American economy by leading companies to focus on excellence.
- **September 2025 · The Bitcoin Accumulation Engine.** Asset Entities merged with Strive in September 2025 to form Strive, Inc., which trades on Nasdaq as ASST.
- **June 2026 · The Daily Dividend Company.** Daily cash dividends beginning June 16, 2026.

## Press contact and assets

Press inquiries: [media@strive.com](mailto:media@strive.com).

Logo files, this kit and the Brand Guide: [strive.com/brand](https://strive.com/brand/).

- [Asset pack, latest version (zip)](https://strive.com/brand/assets/strive-brand-assets.zip) (ZIP, 295 KB)
- [Media Kit (PDF)](https://strive.com/brand/assets/STRIVE_MEDIA_KIT.pdf) (PDF)
- [Brand Guide (PDF)](https://strive.com/brand/assets/STRIVE_BRAND_GUIDE.pdf) (PDF)
